KEY INFO ABOUT SMALL SHOP: APRIL 19-21, 2023
Small Shop returns from April 19-21, 2024 to celebrate the crucial role small businesses play in our community. For our Spring 2024 Edition of Small Shop, we’re encouraging the public to SPRING TO IT and SHOP LOCAL!
While participating businesses typically offer special promotions, incentives, or hold one-day sales for Small Shop, you can make your participation more engaging by:
- Inviting one of your favourite suppliers in for the day to showcase their product/service
- Partnering with other Downtown Kelowna businesses to do something fun together
- Hosting an artisan market-style vendor to hold a Pop-Up at your location for the day
- Running a workshop that demonstrates your product/service (cooking demos, décor tips, fashion advice, etc.)
- Inviting in a special guest speaker, chef, author, product expert etc. to your business
- Hiring entertainment to play on your patio or inside your store.
- Hosting a wine/beer/spirits tasting (permit required)
- Creating a special drink or menu item in celebration of Small Shop
- Creating an eye-catching window display
- Blowing out off-season stock through discounts
- Holding your own in-house draw or offering a gift with purchase
Whatever you choose to do to get involved in Small Shop, the DKA will do our best to support your efforts.
The registration deadline is Monday, April 8, 2023.
SHOP LOCAL & WIN CONTEST
The Small Shop “Shop Local & WIN” Contest will run from Friday, April 19 to Sunday, April 21, 2024. The contest will be held exclusively online. There will not be physical ballots or ballot boxes for this contest.
Entrants will be required to upload a copy (photo) of their receipt for a min. $10 purchase to their online entry form to qualify. Only receipts from purchases made on Friday, April 19 through Sunday, April 21 are eligible.
IMPORTANT: Entries with valid receipts from purchases made April 19-21 will be accepted until Wednesday, April 24. This gives those who made purchases over the weekend a few extra days to enter.
By law, we must provide a “No Purchase Necessary” option. Should someone dispute their ability to participate because they haven’t made a purchase, refer them to the “No Purchase Necessary” Entry Form link on the Contest Page.
To execute the contest:
- Each participating business will be given a Small Shop “Tent Card” that should be displayed at or near your POS station. Food & beverage participants will receive Tent Cards for each table; please specify how many you will need.
- Each “Tent Card” features QR code that is linked to an online contest entry page. The URL will also be listed. See example.
- Your staff should encourage customers/guests to enter the contest.
- Your customers/guests will be required to complete the online entry form and upload a photo of their receipt for min. $10 or more.
- One receipt = one entry. Therefore, multiple entries to the contest are permitted, provided that each entry is accompanied by a unique receipt.
- By law, we must provide a “No Purchase Necessary” option. Should someone dispute their ability to participate because they haven’t made a purchase, refer them to the “No Purchase Necessary” Entry Form link on the Contest Page.
DIGITAL ASSETS AND INSTAGRAM “COLLABORATOR” REQUESTS
The DKA will produce a number of digital assets that you can use to announce and promote your participation in Small Shop. If you have not received them, please reach out to kris@downtownkelowna.com to make your request.
DKA Member businesses that make Instagram Reel “Collaborator” requests should click here to review guidelines and helpful hints.
Even if you aren’t creating a reel, you can help spread the word about Small Shop and your business in general by tagging @downtownkelowna in your posts. This is not the same as a hashtag.
QUESTIONS? NEED HELP? WE WANT TO HEAR FROM YOU!
Please reach out to kris@downtownkelowna.com or call 250.862.3515.
